“We want to give customers the best of international brands,” reasons Kapil Kapoor, Managing Director, Timex Watches, who launched Nautica watches in India in July this year. With this, Timex has created a portfolio of as many as 22 models and has opened retail outlets in almost all metros. Enough action to shake up the Swiss players in the market! Simultaneously, Tata International, in collaboration with Lloyd of Germany, has launched the ‘Lloyd 360° Casuals Collection’ of footwear for the Indian junta. “Playing on the globalfashion mantra, the brand is aiming at a customer base of 25 million in India, giving consumers a product line that emphasizes on product functions with an added value of life,” says OK Kaul, President, Tata International.
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Source:- IIPM Editorial
Visit also:- IIPM Publication, Business & Economy & Arindam Chaudhuri Initiative
For complete IIPM article click here
Source:- IIPM Editorial
Visit also:- IIPM Publication, Business & Economy & Arindam Chaudhuri Initiative
