Undeterred by moral & societal considerations, Sarkozy courts Carla
Nicholas Sarkozy, the playboy president has transformed the
presidency. Instead of transforming the economic situation as expected, Unlike his predecessors, he has let the media write & speculate on his personal life.
His divorce with Cécilia, a former model, had grabbed the media attention as it was the first incident in modern French history that a serving president was divorcing his wife. Soon after the election, he was attacked by the opposition for spending holidays on French millionaire Vincent Bollore’s luxury yacht.The latest in the series is his relationship with former supermodel Carla Bruni.
Nero fiddled when Rome burnt, so goes a proverb. Sarkozy borrowed a private jet from Bollore and flew in to the banks of the Nile along with Bruni to celebrate Christmas, when the workers unions were busy devising new strategies to deal with the government. The opposition has a reason to worry. “When the president is the personal friend of men and women who own newspapers, TV stations, who he makes pay for his holidays, who can say for sure that there aren’t paybacks?” asks socialist MP Benoit Hamon. Sarkozy, however, remains unconcerned of the allegations. “Despite the obstacles, despite the difficulties, I will do what I said I would,” said the president in his New Year address. The labour unions have been given the January 15 deadline to reach a consensual agreement with the government.
If the unions fail to reach a deal, his government would legislate the proposals, says Sarkozy. Is it as easy as celebrating holidays with his girlfriend in the Egyptian valleys? If he fails to swing the public mood in favour of his reform project, he would, to his utter discomfort, know the answer to that one.
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
Nicholas Sarkozy, the playboy president has transformed the
presidency. Instead of transforming the economic situation as expected, Unlike his predecessors, he has let the media write & speculate on his personal life.His divorce with Cécilia, a former model, had grabbed the media attention as it was the first incident in modern French history that a serving president was divorcing his wife. Soon after the election, he was attacked by the opposition for spending holidays on French millionaire Vincent Bollore’s luxury yacht.The latest in the series is his relationship with former supermodel Carla Bruni.
Nero fiddled when Rome burnt, so goes a proverb. Sarkozy borrowed a private jet from Bollore and flew in to the banks of the Nile along with Bruni to celebrate Christmas, when the workers unions were busy devising new strategies to deal with the government. The opposition has a reason to worry. “When the president is the personal friend of men and women who own newspapers, TV stations, who he makes pay for his holidays, who can say for sure that there aren’t paybacks?” asks socialist MP Benoit Hamon. Sarkozy, however, remains unconcerned of the allegations. “Despite the obstacles, despite the difficulties, I will do what I said I would,” said the president in his New Year address. The labour unions have been given the January 15 deadline to reach a consensual agreement with the government.
If the unions fail to reach a deal, his government would legislate the proposals, says Sarkozy. Is it as easy as celebrating holidays with his girlfriend in the Egyptian valleys? If he fails to swing the public mood in favour of his reform project, he would, to his utter discomfort, know the answer to that one.
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
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important, also has been instrumental in generating maximum complexities to the world affairs. Surprisingly, there has also been reluctance in global initiatives and participation, in resolving its conflicts. Though, Mr. Bush has finally succeeded to sponsor Annapolis peace conference in his last year of presidency and has also succeeded in leaving some positive implications. Instances of sympathy, empathy and donations from many donor countries and organisations in the Paris conference, held just after Annapolis conference, are some examples.
kid to people as old as my father goes into the video-gaming room of my hotel and enjoy big time,” says Abhinesh Sikka, a 26-year old software professional working with US-based Trilogy Software Inc. while explaining how gaming is still not very popular in India. Indeed, a typical talk from a GenNext individual who realises the force behind the global gaming industry, which as per PricewaterhouseCoopers (PwC) is forecasted to grow at a Compounded Annual Growth Rate (CAGR) of 9.1%, escalating to $48.9 billion in 2011 from the current $37.5 billion (estimated for FY2007). So is Sikka right about Indians not loving video-games?
subprime monster’s binge won’t make for a continental cuisine will have to check the order once again. Interestingly, European banks, unlike their US counterparts, seem to have eluded themselves to a large extent from being brutally pulverised by the sub-prime mess and have kept the lid on their balance sheets; but then, times will be getting harder by the day.
TV sets or picture frames in a matter of seconds. We already have the technology to capture user created video, convert it into a 3D object and release it into a virtual world. Residents of Second Life do it everyday. In the years to come, we can add interactivity to these objects in such a way that you could virtually touch and feel them. Online shopping could go 3D with buyers walking through virtual stores and picking up items from shelves. The virtual acts of dropping them into the bag and paying at the counter could translate into shopping carts & online credit card payments. Advanced versions of the technology will allow people to attend social gatherings, educational classes, sports events et al, without leaving the comfort of their homes. Whether such events are actually taking place in the real world or are solely artificial creations of the virtual world will be the discretion of the user. 
can translate a fashion design from the Paris Catwalk to the shelves in 15 days. Innovation is the new god!” Myth-exploding arrives next. “Even if one wants to create a predictable brand message over time, one can’t. Why? Because there are over 50 million blogs, 24x7, flashing out messages about brands. These messages are based on customer experience, personal agenda or social rumour, not strategic positioning! Further brand terrorism is a deadly fact, alive and kicking with China being a soft target. The Formalhyde stores battered their Beer brands. The Triclosan gossip savaged their soap and toothpaste sales. Rui Chenggangs’ nationalist blog shut down Starbucks in the Forbidden City.” Finally, in conclusion, he offers that in today’s market-scape, business is the brand and brand is the business. The brand is absorbed, imbued and encompassed in every conceivable experience that the consumer experiences and encounters – and therefore, in effect, every action a company takes.
cutting edge technology, how does RNSSL plan to stay distinctly ahead? “Foreign competition is setting-in in the form of JV’s with local players. But we believe in healthy competition and I suppose there is room for many players,” says R. Narayanan, President, RNSSL. For now, the company is banking on its dependable portfolio of global clients like Honda, Ford, Toyota, Tatas and Maruti Suzuki, but future plans are afoot to invest Rs.20 crore to set up a plant in Singur for supplying parts to Tata’s much hyped ‘Nano’.
mergers and acquisitions (remember the plus-$500 million foreign deals that these giants struck?). That was about two years back. Then came 2007, a period filled with lull and silence and except the R&D (re)search-and-seek game, nothing grand made the headlines in the M&A spirit. It’s 2008 now, and once again comes the crest of activities for the domestic players. And just when we all thought that the pharma kings were following the path tread before (of ‘big-ticket’ acquisitions), something ‘strategically’ interesting has come to surface. Scouting for growth, the industry is turning its back to mega deals when it comes to M&As (even as international players move in for a kill with significant resources), and they have started looking at smaller, strategic acquisitions now.
of the colour red at the moment, it will be the two Indian biggies offering Direct-to-Home (DTH) services. Both Tata Sky and Dish TV are expecting embarrassing red blots (or losses, if you please) to the tune of Rs.1500 crore for FY 2007-08. But ask Vikram Kaushik (CEO of Tata Sky) and Jawahar Goel (Managing Director of Dish TV) and they firmly refuse to press any panic buttons. “These are budget losses,” the duo averred in unison, when quizzed by this magazine, adding that the situation is pretty much under control.
interacts with global markets and becomes more individual-centric, the aspiration to be different from others has found firm roots. If your pal has a Zen, you’d probably opt for SX4, despite having to pay a slightly higher price. And since you’re picking up your preferred set of wheels on EMI anyway, what difference does the price tag make, especially as you are making your own individual statement with the car you prefer. Clearly, with traditional demographic segments blurring, the age of one-size-fits-all is fast disappearing. In sync with the times, marketers are fast dumping their mass marketing fetish and tapping segments within the masses that are growing fast and will add to their riches in the long run.