Sony has already unveiled its own 3D virtual universe for the PlayStation 3 where users can socialize, shop and even go to the movies without setting foot outside in the real world. Called ‘Home’, the service is offered as a free download from the PlayStation Store. The new networked feature installs a unique icon to your XMB and then launches – just like a game does. Once connected, users are able to join online games, go shopping, talk with other people, and mess around with various media types for as long as they see fit. Pretty much like Second Life, Home provides advanced character customization with immersive role play and finally clears the confusion about what the “Home” button on the Sixaxis controller really does. Home features places like the Central Lounge for initial socializing, Game Space and Sports Lobby for actual gaming, Apartment Space for virtual living and private parties, and the Home Theater, a shared viewing area for the latest trailers, films and user-created content.
Pictures, movies & even websites can be imported from your hard drive or removable memory stick & put onto virtual
TV sets or picture frames in a matter of seconds. We already have the technology to capture user created video, convert it into a 3D object and release it into a virtual world. Residents of Second Life do it everyday. In the years to come, we can add interactivity to these objects in such a way that you could virtually touch and feel them. Online shopping could go 3D with buyers walking through virtual stores and picking up items from shelves. The virtual acts of dropping them into the bag and paying at the counter could translate into shopping carts & online credit card payments. Advanced versions of the technology will allow people to attend social gatherings, educational classes, sports events et al, without leaving the comfort of their homes. Whether such events are actually taking place in the real world or are solely artificial creations of the virtual world will be the discretion of the user.
Pictures, movies & even websites can be imported from your hard drive or removable memory stick & put onto virtual
TV sets or picture frames in a matter of seconds. We already have the technology to capture user created video, convert it into a 3D object and release it into a virtual world. Residents of Second Life do it everyday. In the years to come, we can add interactivity to these objects in such a way that you could virtually touch and feel them. Online shopping could go 3D with buyers walking through virtual stores and picking up items from shelves. The virtual acts of dropping them into the bag and paying at the counter could translate into shopping carts & online credit card payments. Advanced versions of the technology will allow people to attend social gatherings, educational classes, sports events et al, without leaving the comfort of their homes. Whether such events are actually taking place in the real world or are solely artificial creations of the virtual world will be the discretion of the user. For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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