IIPM

Wednesday, June 20, 2007

2008 Porsche Boxster -- 2,250,525 INR

If you want to drive a real sports car then speed demon – 2008 Porsche

Boxster – is the real deal. Certain to leave you star-struck, this awesome-looking car features an open-top, seats two passengers cosily while vrooming on a 6-cylinder ‘boxer’ engine pumping 245 worth of horsepower! It is fitted with a 5 speed manual gearbox, with an upgrade option to six. Gunning ahead at 170 kilometres per hour, you are sure to catch quite a lot of wind in your hair! Advice: get a good gel!

For Complete IIPM Article, Click on IIPM Article

Source : IIPM Editorial, 2006

An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative
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Thursday, June 07, 2007

The scourge of technology...

Technology has also played a pivotal role in revolutionising the way financial institutions and capital markets operate, worldwide. One such technology is Society for Worldwide Interbank Financial Telecommunications (SWIFT), which is a messaging network through banks and financial institutions to exchange vital information. Though the system is used by some 8000 institutions in 200 countries, the shocking revelation by Treasury Department of United States that those involved in September 11 attacks used the SWIFT platform to exchange crucial information and transfer funds, makes the SWIFT platform vulnerable to misuse. According to KPMG estimates, a whopping $590 billion to $1.5 trillion were laundered through the global economy amounting to 2-5% of global GDP. Money laundering techniques are becoming more sophisticated, so should technology be used to fight it. The traditional technology of generating an alert when a transaction exceeds a certain amount is primitive, as money launderers soon adjust their schemes to avoid detection. The only remedy is to invest in IT and put in place impervious IT systems that will crack down on this menace.

For complete IIPM article click here
Source:- IIPM Editorial, 2006
An IIPM and Management Guru Prof.Arindam Chaudhuri's Initiative
Read more:-

About IIPM ! IIPM Programmes ! IIPM Placement ! IIPM Alumni ! IIPM Alliances ! IIPM Ranking ! IIPM Director's Desk ! IIPM Dean's Message ! History of IIPM ! IIPM Mission ! IIPM Curriculum ! IIPM Project Based Learning ! IIPM GOTA ! IIPM Dual Specialisation ! IIPM Faculty ! IIPM GOP ! IIPM Campus Resources ! IIPM Campus Events ! IIPM Sports Club ! IIPM Support Services ! IIPM Campus ! IIPM Libraries ! IIPM Cafeteria ! IIPM Academic Centres ! IIPM Wilton Park Reports ! IIPM Feedback ! IIPM Links ! IIPM Sitemap ! Contact IIPM !

Tuesday, May 29, 2007

Brand: Lenovo

Headline: The feeling is timeless The technology is timely

Baseline : The Fiat of the new generation
Agency : O&M
4Ps Take : With PC companies slugging it

out for a piece of the pie, Lenovo has decided to cash in on that great Indian obsession: Shopping. The power idea is to promote the Lenovo 3000 series through a chance to shop, you get gift vouchers upto Rs.50,000 on every PC you buy, which you can redeem for just about anything! The clinching benefits derived from this ad, therefore, are not just a great DVD experience (you can watch movies) or great school grades (surf the net and get wiser!), but also lotsa shopping! The ongoing offer period has been Branded as the ‘Lenovo Shopping Festival.’ The body copy also briefs you about other ‘benefits’: integrated camera, face recognition, anti-bacterial keyboard etc. The visual is catchy with the sibling-duo Saif Ali Khan and Soha Ali Khan holding gifts inviting you to avail this offer. Hard to resist, we’d say!

For Complete IIPM Article, Click on IIPM Article

Source : IIPM Editorial, 2006

An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative

Read more:-

· My Blog
· IIPM News
· IIPM : IIPM Links
· IIPM: More about IIPM
· IIPM Alliances - IIPM - by RAVI
· IIPM PUBLICATION
· IIPM: The Indian Institute of Planning and Management-------
· THE INDIAN INSTITUTE OF PLANNING AND MANAGEMENT
· Pseudo-socialism is creeping back into the policy-making process ...
· Management Guru's Speak on IIPM
· Primary education as a mission under the banner of ‘Bharti Foundation’
· ...yeh Hindustan hamaraa...
· Hyundai & Maruti, set on a pricey path!
· THE GREAT INDIAN DREAM
· IIPM is Here

Wednesday, May 16, 2007

Mystique Memoirs!

Just as an author raises a reader’s brow for penning down a contentious piece, he wins laurels aplenty for

scripting characters that remain etched in the memory long after the last page is turned over. If V. S. Naipaul’s Miguel Street beguiled you with its impeccable narrative, then P. G. Wodehouse kept you in splits with his incomparable wit and humour. And to take a leaf out of a familiar figure from the archives of history, breathe life into it, ingeniously weave characters around it, in the process, creating a literary magnum opus has been the hallmark of the London-based acclaimed author, Tracy Chevalier.

Her preceding book – Girl with a Pearl Earring – may have spawned several admirers, but her latest work, Burning Bright, cements Tracy’s credentials as a prolifi c writer. Set in the city of London during the eighteenth century, in an eon where revolutionary fervour was gaining prominence in the hearts of many, Burning Bright dwells on the chief protagonist, William Blake, an acclaimed artist and poet of that era with shades of grey, whose contribution to the arena of visual arts and poetry is talked of till date. Painting the plot further is the infusion of the characters Jem Kellaway and Maggie Butterfield. While Jem comes from a family that is engaged in carpentry at Dorsetshire and arrives at the city in search of greener pastures after leading a life in the hinterland, Maggie’s family is well acquainted with the streets of London that have doled her family difficult lessons in life, relegating it to the lower strata of society.

For complete IIPM article click here

Source:- IIPM Editorial, 2006

An IIPM and Management Guru Prof.Arindam Chaudhuri's Initiative