Once the planned channels see the light of the day, a shake-out in the industry will be inevitable. From the current formats to the ruling entities, nothing will be left untouched. In the words of
Timmy S. Khandari, Executive Director, PwC, “There will be a lot of blood on the street with the ones with great content surviving and others falling flat on their faces.”Talking about the tie up with Viacom, Raghav Behl, Promoter and Founder of TV18 says, “Having established leadership in news broadcasting and consumer Internet business, the TV18 Group was poised to make an ambitious entry into the multi-platform entertainment space. Viacom-18 will also propel the TV18 Group into the league of a truly diversifyed and broad-based media conglomerate.” There it goes… the term – media conglomerate pops up once again.
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Source: IIPM Editorial, 2006
An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative
