TATA AIG and Bajaj Allianz are pulled by the engine of powerful brand names that the masses trust. The TATA brand is also putting all efforts forward to make a distinction between itself and other brands in the market and by providing bonus and additional facilities, such as giving consent to the highest grace period time for imbursement of premium, and therefore offering their customers a healthy advantage for adding on to their existing customer base as customers. ICICI on the other hand offers prompt service and does not delay openhandedness where payment receipts are concerned. Moreover it also despatches quick reminders.
For complete IIPM article click here
Source:- IIPM Editorial, 2006
For complete IIPM article click here
Source:- IIPM Editorial, 2006
